When Everything is a Crisis, Nothing is a Crisis

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By Mike Cronin

Dear politicians, intellectuals, pressure-group leaders, and media mouths,

All day every day you bombard us with crisis after crisis. Drugs. Guns. War. Climate. Celebrity drama. International tensions. Rape culture. Income inequality. Racism. Sexism. Immigration. Political correctness. The list goes on ad-nauseam. Most are real issues that need reasoned efforts to solve or mitigate, but you spin them into crises, then you anoint yourselves as experts and saviors that can save us – if only we turn over our rights, our money, or our reason (or all three!) to you.

We understand that at some level you have to market and advertise your issue, your ideals, your narrative.  On the other hand, you need to understand that at some point we will succumb to crisis fatigue and stop caring about your cherry-picked and manicured emergencies.  We will become apathetic.  Most of you don’t want that; you want your pet cause to be solved or cured. But some of you do want an apathetic populace.  An apathetic populace is ripe for manipulation by a charismatic tyrant.

If you are one of the public figures I opened this letter to, and you genuinely want your problem solved, dial down the urgency settings on your rhetoric or you will defeat yourself!

If you are a tyrant in waiting:  know that your tactic is exposed.  You are not fooling anyone.

That is all.

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